At the time of creation, each individual portrait acted as a profile picture on every member's Facebook accounts, along with a short call to action asking anyone who is friends with them to come out to the invitational.
As a supplement to my work, I recorded myself drawing a single portrait. Each of these took me anywhere between thirty minutes and two hours to complete.
Finally, I created a simple logo for the group that was clean and modern, matching the minimalist style of the illustrations. Hopefully this logo will be useful to the group for years to come.